Hidden Targets

Red Javelin's Take on Hitting Your Target.

Hidden Targets Blog

Customer PR: Happy Customers Tell Great Stories

Posted on February 27, 2019 by Lisa Allocca

“Our customers love us but they won’t talk.”

We hear this all the time but in many cases, this statement just isn’t true. Many organizations believe that Customer PR = Press Release but it is so much more than just a press release. 

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Why We Love Emerging Technologies in Fractured Markets - You Should Too!

Posted on July 13, 2015 by Lisa Allocca

I love working in fractured markets. Communicating in fractured markets is my idea of “professional fun” - it appeals to my competitive spirit.  These types of markets provide the best opportunities to establish strong leadership positions.

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Using Outdated Marketing? 5 Actions Tech Marketers Should Take Now

Posted on June 22, 2015 by Dana Harris

We all know how easy it is to sit back and do the same old thing and stick to the methods and processes we use in our everyday work lives to accomplish our tasks. Especially in the summer time when we all like to kick back and relax. But listen up tech marketers, this WILL NOT work for you anymore.

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