8 Product Launch Checklists to Make Your Life Easier!

Launching a product or a service these days has become increasingly complex. Successful launches are carefully choreographed and include integrated tactical plans from various disciplines, including product marketing, marketing, public relations, sales, support, and channel marketing.

This e-book outlines the activities to consider when planning a B2B product launch. It includes: 

  • Hallmarks of a successful launch
  • What does the launch timeline look like?
  • 8 tactical checklists covering cross-functional activities help ensure you consider all the tools available to make the launch successful.