Hidden Targets

Red Javelin's Take on Hitting Your Target.

Hidden Targets Blog

I Love Lucy! Trends to Watch: AI for Marketing Professionals

Posted on April 19, 2017 by Lisa Allocca

Yesterday, I listened in on a Webinar sponsored by the Hubspot Academy and IBM’s Learning Center titled IBM Watson & the Not So Distant Future of AI in Digital Marketing. It was a panel discussion led by Head of HubSpot Research, Mimi An, with  Program Director of Product Management at IBM Watson Signal Services, Alyssa Simpson, and Managing Partner of IBM Watson customer Equals 3, Scott Litman as panelists.

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5 Hot Marketing Trends You Need To Know for 2017

Posted on October 27, 2016 by Lisa Allocca

It is that time of year again when budgets are in the process of becoming finalized and marketing organizations are winding down the year and are planning Q1 marketing initiatives.  For 2017, we see more refinement of the predictions we made last year. Here are five trends that we think should be in your budget for next year.

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