Hidden Targets

Red Javelin's Take on Hitting Your Target.

Hidden Targets Blog

Red Javelin Introduces Event Management Services

Posted on July 18, 2018 by Red Javelin

Have you ever heard of the phrase – the devil is in the details? When it comes to events, details count.

Whether you’re preparing for a trade show, conference, corporate party, or a customer experience, planning for an event can be labor intensive and overwhelming. You might make a big mistake by attempting to plan your event without any support, so why not lessen your stress and hire an events professional?

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Student Entrepreneurs Thrive at UMass DifferenceMaker Program and Babson's B.E.T.A. Challenge

Posted on March 29, 2018 by Red Javelin

Red Javelin is an expert at go-to-market strategies and start-up marketing. Many of our clients over the past 17 years (time flies!) come to us when they just have seed money and grow with us until they exit. There are a number of organizations in the Greater Boston area that  help entrepreneurs get their ideas off the ground. Red Javelin regularly offers office hours and mentors founders that need help. Next week, Red Javelin is working with student entrepreneurs at two great local higher learning institutions.

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B2B Marketing at CES - How to Make a Big Impact

Posted on January 17, 2018 by Red Javelin

We just got back from the Consumer Electronics Show (CES) and all I can say is WOW! CES can be daunting for both exhibitors and attendees. The show is massive with more than 180,000 attendees and technology that can blow your mind such as robots that can do just about anything, flying autonomous vehicles and televisions that roll up like posters.

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Event Marketing Makes a Comeback

Posted on June 05, 2015 by Lisa Allocca

I have never met a sales person that did not like an event.

In fact, every sales person I know seeks out these types of opportunities because they can get face time with many prospects in a short period of time. Strategic marketers also find industry events productive. It gives them a forum to keep up-to-date with their competitors and make initial contact with potential partners.
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